By selling tickets for just $5 each of the Festivals/Tour Stops, 24Pillars expects to raise enough funds to pay for the Logan32 and to be able to build another tiny home to donate through the ARTO-Program. During the business modeling process, it became apparent that if 24Pillars raised startup funds through supporter donations, it could afford to cover operations and the initial Logan32 costs. This would leave the draw ticket sales to build another Logan32 for another draw, in addition to the donation home. The ability to replace the Logan32 and build a donation home creates the possibility of providing an ongoing source of tiny homes for donation to agencies helping with affordable housing and the homeless.
While physical ticket sales during the Festivals is a great way to introduce people to the tiny home raffle, it didn’t provide an easy way to operate future raffles for tiny homes. The idea of selling tickets online provided a way of building a database of interested ticket buyers. This was the final piece of the puzzle.
Ticket sales are now planned to be placed through a new website operated by 24Pillars, TinyHomeLotto.ca. The website will provide a means of keeping connected with those who are interested in winning a tiny home, so they can be informed of upcoming draws and new Logan32 features. 24Pillars plans to operate tiny home draws, once each year for each Community Pillar that supports the charity, beginning in year 2 of operations. This will result in 1-5 or more tiny homes donated to each community, each year.